AROUND the Corner,Scotland’s first national motorcycle safety campaign, has been awarded a highly-prestigious Prince Michael International Road Safety Award.
“Everyone at Motorcycle Law Scotland is delighted to hear that the innovative work being done by Around the Corner to reduce the number of motorcyclists seriously injured or killed on Scotland’s roads has been given this accolade,” said Brenda Mitchell of Motorcycle Law Scotland, a specialist law firm representing motorcyclists.
“Since Around the Corner launched across Scotland earlier this summer, we’ve been involved in several aspects of this groundbreaking campaign, which promotes safe riding by encouraging motorcyclists to undergo advanced training and, through its excellent website and police motorcyclists interacting directly with bikers they meet when out and about, providing information about roads and riding conditions.
“Around the Corner is taking a very proactive stance towards reducing motorcycle accidents, which is why we were so keen to support this award-winning campaign from the start,” continued Brenda. “At Motorcycle Law Scotland, safety is paramount and we’re only too happy to support Around the Corner in as many ways as possible.”
The Prince Michael International Road Safety Awards recognise outstanding achievement and innovation which will improve road safety and the 2011 Motorcycle Industry Award was presented to Around the Corner by Lord Roberts of Poreellen, chairman of The Commission for Global Road Safety.
“The receipt of the Prince Michael International Road Safety Motorcycle Industry Award 2011 is no small achievement,” said Sandy Allan, Campaign Co-ordinator, Around the Corner.
“The concept of Around the Corner started in the Scottish Borders in 2007 with a simple aim – to reduce the disproportionate number of motorcycle casualties on Scottish Border Roads. As the campaign grew, the number of casualties reduced – and now we have expanded into a national campaign, we aim to have the same effect onScotland’s motorcycle casualty statistics.”