When you’re putting up a sign or display, you likely want to make sure that it is attracting as much positive attention as possible. You don’t want to put all of this time, effort, and money into something only for it to be ignored; you want it to catch the intrigue and attention of everyone who passes by.
While this, at first, might seem like a relatively simple task, you might quickly realise how multi-faceted it is, with many angles to consider. Not only are you having to think about the actual contents of the sign and what you’re trying to say and how it’s coming across, but the nature and physical properties of it as well. With all this on your plate, it helps to know where to start.
The Physical Nature of the Sign
You very well might consider the contents of the sign to be the more important work, thinking that the properties of the sign itself are arbitrary at best. However, that would be a poor mentality to have and could backfire and damage your overall success after all of the effort that you put into the content.
Before nailing down the contents of the sign, you could channel your energy into a practice that is perhaps a better place to begin – the material behind the sign. You could research the different options you have available for this aspect of your sign and compare them, coming up with the option that is most practical for you and most well-suited to your sign. What you might find after this research is that the material that you’re looking for is actually an aluminium composite panel, allowing you a great deal of customisation and comfort in the sense that you know it’ll be resilient.
The Contents of the Sig
What’s actually going on the sign is likely what you’ll be primarily considering, and it’s probably something that you’ll be considering for a while because you want to ensure that every detail is as polished as it can be before it goes out into the world. The purpose of the sign will likely play a huge role in this, whether you’re trying to be instructional or informative, in which case you’ll want to ensure that the important information is presented as clearly as possible. You want to get the attention of anyone going past, but you want the information to be easily visible and accessible.
Alternatively, you might be looking to use the sign for means such as advertising or marketing, in which case your approach might differ slightly. While you’ll likely still want to make your main priority creating a sign that is attention-grabbing, you’re allowed some wiggle room because you’re not necessarily trying to clearly convey as much information. In addition, you’re allowed to be more liberal with the actual graphic design of the sign, which might very well be something that you’ve already decided on. This, in itself, can be something that actually makes it easier to attract audiences due to the range of visual approaches you can take.