Saturday, April 27, 2024
BusinessBlooming marvelous: Bid to grow Scotland's garden tourism industry

Blooming marvelous: Bid to grow Scotland’s garden tourism industry

Scotland’s £200 million garden tourism industry is set for a major boost with the launch of a new national network of gardens and nurseries.

VisitScotland has awarded £30,000 to help to establish the network, which aims to highlight gardening attractions throughout the country.

A £60,000 launch campaign, which includes the contribution from VisitScotland, will take place this year.

 

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Founders of the network include the Royal Botanic Garden Edinburgh, National Trust for Scotland, Brightwater Holidays, Scotland’s Gardens, Attadale Gardens and Cambo Estate.

Already, more than 100 gardens and estates, from Castle of Mey in Caithness to Kailzie Gardens in the Borders, have signed up as members.

“Scotland’s gardens are a huge asset,” said the network’s Chair, Catherine Erskine.

“There are a number of organisations that will, for the first time, come together to maximise on the potential to grow garden tourism in this country.

“The best opportunity we have to do this is through a collaborative approach, working together to help people discover Scottish gardens.”

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